{
  "slug": "tr-hospitality",
  "name": "Turkey Hotels & Tourism",
  "updated": "2026-10-22",
  "page": "https://godofstartups.com/atlas/markets/tr-hospitality",
  "license": "https://creativecommons.org/licenses/by/4.0/",
  "facts": [
    {
      "metric": "Transportation share of domestic tourism expenditure, quarterly, Türkiye",
      "value": "25",
      "unit": "percent",
      "geo": "TR",
      "period": "2026-Q2",
      "tier": 1,
      "status": "ready",
      "url": "https://veriportali.tuik.gov.tr/tr/press/58025"
    },
    {
      "metric": "Change in eating and drinking expenditure on domestic trips, Q2 year-on-year (nominal), Türkiye",
      "value": "39,1",
      "unit": "percent y/y",
      "geo": "TR",
      "period": "2026-Q2",
      "tier": 1,
      "status": "ready",
      "url": "https://veriportali.tuik.gov.tr/tr/press/58025"
    },
    {
      "metric": "Antalya province share of guest-nights in Türkiye licensed accommodation",
      "value": "44.1",
      "unit": "percent",
      "geo": "TR",
      "period": "2025",
      "tier": 1,
      "status": "ready",
      "url": "https://yigm.ktb.gov.tr/Eklenti/145670,konaklama-yillik-b-lten-2025-ver2xlsx.xlsx?0"
    },
    {
      "metric": "All-items HICP, annual rate of change",
      "value": "30.7",
      "unit": "percent y/y",
      "geo": "TR",
      "period": "2026-01",
      "tier": 1,
      "status": "ready",
      "url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/prc_hicp_minr?format=JSON&lang=EN&unit=RCH_A&coicop18=TOTAL&geo=TR&lastTimePeriod=9"
    },
    {
      "metric": "Domestic overnight trips by residents staying with friends or relatives, quarterly, Türkiye",
      "value": "10298.4",
      "unit": "thousand trips",
      "geo": "TR",
      "period": "2026-Q2",
      "tier": 1,
      "status": "ready",
      "url": "https://veriportali.tuik.gov.tr/tr/press/53929"
    },
    {
      "metric": "Health tourism visitors to Türkiye (medical reasons, under 1 year), Q2",
      "value": "260,840",
      "unit": "persons",
      "geo": "TR",
      "period": "2026-Q2",
      "tier": 1,
      "status": "ready",
      "url": "https://veriportali.tuik.gov.tr/tr/press/58143"
    },
    {
      "metric": "Average expenditure per domestic trip, purpose visiting relatives, quarterly, Türkiye",
      "value": "6591",
      "unit": "TRY per trip",
      "geo": "TR",
      "period": "2026-Q2",
      "tier": 1,
      "status": "ready",
      "url": "https://veriportali.tuik.gov.tr/tr/press/53929"
    },
    {
      "metric": "Marketing, selling and distribution expenses as share of net sales, acco … mpanies (NACE 55), medium size class, Türkiye",
      "value": "2.82",
      "unit": "percent",
      "geo": "TR",
      "period": "2025",
      "tier": 1,
      "status": "ready",
      "url": "https://www.tcmb.gov.tr/wps/wcm/connect/a0a15955-8100-4ec1-8915-dc45f71606e3/Dosya%2B1.zip?MOD=AJPERES"
    },
    {
      "metric": "Official unit construction cost per bed, 4-star hotel, Türkiye",
      "value": "1.032.978,00",
      "unit": "TRY per bed",
      "geo": "TR",
      "period": "2026",
      "tier": 1,
      "status": "ready",
      "url": "https://yigm.ktb.gov.tr/Eklenti/142910,2026-birim-maliyetler-listesipdf.pdf?0"
    },
    {
      "metric": "Package tour expenditure on domestic trips by residents, quarterly, Türkiye",
      "value": "20,313,479",
      "unit": "thousand TRY",
      "geo": "TR",
      "period": "2026-Q2",
      "tier": 1,
      "status": "ready",
      "url": "https://veriportali.tuik.gov.tr/tr/press/58025"
    },
    {
      "metric": "Online shoppers who bought rented accommodation from hotels or travel agencies, share of online buyers, Türkiye",
      "value": "10.73",
      "unit": "percent",
      "geo": "TR",
      "period": "2025",
      "tier": 1,
      "status": "ready",
      "url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_ec_ibgs?format=JSON&lang=EN&indic_is=I_BRA_E&unit=PC_IND_BUY3&ind_type=IND_TOTAL&geo=TR&lastTimePeriod=5"
    },
    {
      "metric": "Accommodation enterprises with web sales to foreign customers",
      "value": "49.04",
      "unit": "percent",
      "geo": "TR",
      "period": "2025",
      "tier": 1,
      "status": "ready",
      "url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_ec_eseln2?format=JSON&lang=EN&nace_r2=I55&size_emp=GE10&unit=PC_ENT&indic_is=E_AWSFOR&geo=TR&lastTimePeriod=5"
    },
    {
      "metric": "Accommodation firms naming financial constraints as a main factor limiting business, Türkiye",
      "value": "10.9",
      "unit": "percent",
      "geo": "TR",
      "period": "2026-Q1",
      "tier": 1,
      "status": "ready",
      "url": "https://ec.europa.eu/economy_finance/db_indicators/surveys/documents/series/nace2_ecfin_2609/services_subsectors_nsa_nace2.zip"
    },
    {
      "metric": "Bed occupancy rate of boutique hotels, Türkiye",
      "value": "42.29",
      "unit": "percent",
      "geo": "TR",
      "period": "2025",
      "tier": 1,
      "status": "ready",
      "url": "https://yigm.ktb.gov.tr/Eklenti/145670,konaklama-yillik-b-lten-2025-ver2xlsx.xlsx?0"
    },
    {
      "metric": "Average spending per night of Turkish citizens resident abroad visiting Türkiye, Q2",
      "value": "79",
      "unit": "USD",
      "geo": "TR",
      "period": "2026-Q2",
      "tier": 1,
      "status": "ready",
      "url": "https://veriportali.tuik.gov.tr/tr/press/58143"
    },
    {
      "metric": "Average number of nights of visitors to Türkiye, Q2",
      "value": "9.46",
      "unit": "nights",
      "geo": "TR",
      "period": "2026-Q2",
      "tier": 1,
      "status": "ready",
      "url": "https://veriportali.tuik.gov.tr/tr/press/58143"
    },
    {
      "metric": "Share of Sabiha Gökçen Airport among air arrivals of foreign visitors to Istanbul",
      "value": "29,09",
      "unit": "percent",
      "geo": "TR",
      "period": "2026-06",
      "tier": 1,
      "status": "ready",
      "url": "https://istanbul.ktb.gov.tr/Eklenti/150269,haziran-2026-t-rizm-istatistik-rapor-docx.docx"
    },
    {
      "metric": "Domestic overnight trips by residents aged 0-14, quarterly, Türkiye",
      "value": "3282.4",
      "unit": "thousand trips",
      "geo": "TR",
      "period": "2026-Q2",
      "tier": 1,
      "status": "ready",
      "url": "https://veriportali.tuik.gov.tr/tr/press/58025"
    },
    {
      "metric": "Turkish startup deal count excluding acquisitions",
      "value": "36",
      "unit": "deals",
      "geo": "TR",
      "period": "2026-Q1",
      "tier": 2,
      "status": "proxy",
      "url": "https://assets.kpmg.com/content/dam/kpmgsites/tr/pdf/2026/09/turkish-startup-investments-q2-2026.pdf"
    },
    {
      "metric": "Accommodation enterprises (NACE I55) not using AI because of ethical considerations",
      "value": "45.53",
      "unit": "percent",
      "geo": "TR",
      "period": "2025",
      "tier": 1,
      "status": "ready",
      "url": "https://ec.europa.eu/eurostat/api/dissemination/statistics/1.0/data/isoc_eb_ain2?format=JSON&lang=EN&indic_is=E_AI_BEC&nace_r2=I55&size_emp=GE10&unit=PC_ENT_AI_EC&geo=TR&lastTimePeriod=2"
    },
    {
      "metric": "Average nights per domestic trip, residents aged 0-14, quarterly, Türkiye",
      "value": "4.61",
      "unit": "nights per trip",
      "geo": "TR",
      "period": "2026-Q2",
      "tier": 1,
      "status": "ready",
      "url": "https://veriportali.tuik.gov.tr/tr/press/58025"
    },
    {
      "metric": "Food and beverage service firms reporting no factors limiting their business, Türkiye",
      "value": "80.1",
      "unit": "percent",
      "geo": "TR",
      "period": "2026-Q3",
      "tier": 1,
      "status": "ready",
      "url": "https://ec.europa.eu/economy_finance/db_indicators/surveys/documents/series/nace2_ecfin_2609/services_subsectors_nsa_nace2.zip"
    },
    {
      "metric": "Accommodation firms naming shortage of labour force as a main factor limiting business, Türkiye",
      "value": "1.8",
      "unit": "percent",
      "geo": "TR",
      "period": "2026-Q1",
      "tier": 1,
      "status": "ready",
      "url": "https://ec.europa.eu/economy_finance/db_indicators/surveys/documents/series/nace2_ecfin_2609/services_subsectors_nsa_nace2.zip"
    },
    {
      "metric": "Capacity utilisation in accommodation services, Türkiye",
      "value": "90.8",
      "unit": "percent of full capacity",
      "geo": "TR",
      "period": "2026-Q2",
      "tier": 1,
      "status": "ready",
      "url": "https://ec.europa.eu/economy_finance/db_indicators/surveys/documents/series/nace2_ecfin_2609/services_subsectors_nsa_nace2.zip"
    }
  ],
  "note": "status: ready = two or more independent sources or an official series; proxy = one source; context = macro background, not a validation figure."
}